Discover Your Purpose
You already know what you’d do if you weren’t afraid. You just haven’t said it out loud.
Twelve weeks. A small group. One conversation you’ve been putting off, finally had.
Who this is for
You’re good at your job and it means less than it used to. You’ve been “thinking about” the change for two years, maybe more. There’s a conversation — with a boss, a spouse, a parent, someone — that you’ve been carrying so long it’s become furniture.
You don’t need more information. You’ve read the books. You need to say the thing.
Who this is not for
If you want a plan before you’ll take a step, this will frustrate you. If you’re looking for someone to tell you what your purpose is, I won’t — nobody can.
And this is coaching, not therapy: if what you’re carrying needs a clinician, this isn’t a substitute, and I’ll say so if it comes up.
The shape of it
What the twelve weeks look like
Weekly, 90 minutes, 8 to 10 people, on video with your face on. Same group the whole way through, so people stop performing around week three.
We start by getting honest about the life you’re actually living, not the one on your profile. Then we name what you’ve been avoiding — specifically, as one sentence. Then we find the thread that’s been there your whole life and you’ve been treating as a coincidence. Then you say it out loud to the room and it gets real.
The last three weeks are rehearsal and action. By the end you’ll have had the conversation, or taken the first step, and a written plan for the ninety days after.
The exit test
What you leave with
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A purpose sentence you can say without flinching.
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The conversation already had, not scheduled.
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A written 90-day plan.
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Eight to ten people who watched you do it.
What it costs
One price. Two ways to pay it.
$897
for the twelve weeks, or three payments of $299
That’s it. No upsell at the end, no retreat to buy, no certification.
If you want to keep going after the twelve weeks there’s a second program; if you don’t, you leave with everything above.
Who’s teaching it
I spent years in a career that looked successful from the outside and felt like hiding. Then a coach looked at me and said the thing I’d been avoiding: I wasn’t confident, I was just using my money to impress people. It was the most useful sentence anyone has ever said to me, and it took me years to be grateful for it.
A while later, on a speaking tour in Ecuador, a shaman handed me a tiny rubber chicken and told me not to be one. He was killed a year after that trip, because a group of people didn’t communicate clearly enough. I’ve carried his message ever since — along with 1,703 tiny chickens given away so far — and a habit of having the conversation instead of avoiding it.
Questions people actually ask
“What if I miss a session?”
Life happens. One miss is fine; you get the recording and the homework. Two and we’ll talk about whether this is the right time, because the group depends on the same people showing up.
“Is this confidential?”
Yes. Everyone signs an agreement in week one, and what’s said in the room stays in the room.
“What if I don’t know what my purpose is?”
Then you’re exactly who this is for. If you already knew, you wouldn’t need twelve weeks.
“What if I get to week eleven and can’t do it?”
Then you’ll have said that out loud to eight people who’ll help you find the smaller version. That isn’t a failure state; it’s the work.
Twelve weeks from now, this is either still a conversation you’re carrying, or one you’ve had.
Enrollment isn’t open yet. When it is, this is where the application will be.